The General Foods Corporation was founded in 1895 (incorporated October 22, 1896) by Charles W. Post in Battle Creek, Michigan. It's industry includes food processing while it's headquarters were in Battle Creek, Michigan (1895-1929) and Manhattan, New York (1929-1954) White Plains, New York (1954-1989). In 1985 the company was acquired by the Philip Morris Companies, Inc. who merged it with Kraft Foods in 1989, forming Kraft General Foods.
SUBSIDIARIES[]
- Canadian Postum Company, Ltd. (Toronto, Ontario)
- later known as General Foods, Ltd. (Cobourg, Ontario)
- Post Products Company, Inc. (New York City, New York)
ACQUISITIONS[]
- Cheek-Neal Coffee Company (1928)
- Sanka Coffee Corporation (1932)
COMPANY NAMES[]
- Postum Cereal Company (1895-1927)
- Postum Company (1927-1929)
- General Foods Corporation (1929-1989)
BRANDS & PRODUCTS[]
- Baker's Cocoa (1927-1989)
- Bird's Eye Frosted Foods
- Green Peas
- Certo (1929-1989)
- Golden Crisp Cereal (1949-1989)
- Grape-Nuts (1897-1989)
- Instant Postum (1912-1989)
- Jell-O (1925-1989)
- Pudding
- Butterscotch
- Chocolate
- Vanilla
- Kaffee Hag Coffee (1939-1989)
- Maxwell House Coffee
- Post's Bran Chocolate (1926-1929)
- Post's Bran Flakes (1922-1989)
- Post's Sugar Crisp (1948-1989)
- Post Tavern Special (1911-1919)
- Post Toasties (1908-1989)
- Postum (1895-1989)
- Sanka Coffee (1932-1989)
ADVERTISEMENTS[]
Postum, Home Needlework Magazine (February 1910)
Grape-Nuts, The Century Illustrated Monthly Magazine (July 1911)
Post Toasties, The Century Illustrated Monthly Magazine (July 1911)
Post Tavern Special, The Ladies' Home Journal (January 1913)
Post Toasties, The Ladies' Home Journal (January 1913)
Grape-Nuts, The Ladies' Home Journal (January 1913)
Instant Postum, The Ladies' Home Journal (January 1913)
Post Tavern Special, The Ladies' Home Journal (February 1913)
Instant Postum, The Ladies' Home Journal (February 1913)
Post Tavern Special, The Ladies' Home Journal (March 1913)
Grape-Nuts, The Ladies' Home Journal (March 1913)
Maclean's Magazine (Dec. 15, 1932)
The Saturday Evening Post (Aug. 3, 1940)
LIFE (Oct. 2, 1950)